Greater Good Health Raises $10M for NP-Centered Primary Care Model

Greater Good Health Raises $10M for NP-Centered Primary Care Model

What You Should Know:

– Greater Good Health, the company redefining value-based care through the first primary care model centered around nurse practitioners (NPs) raises $10 million funding round led by LRVHealth, with participation from Martin Ventures, Health Velocity Capital and more. 

– Committed to providing NPs with the tools they need to be successful, Greater Good Health offers access to a network of peers, training and development content and personal wellness experiences. The company will use this funding to grow its NP network, expand into additional states and more. 

Nurse Practitioners-Powered Primary Care Model

Greater Good Health connects and empowers NPs with value-based care training, technology tools, clinical resources and professional development. Resources include a technology-enabled community, personal wellness experiences and professional learning and development content. Additionally, the digital platform enables NPs to improve scheduling, access clinical resources and more.

Market Coverage

Operating primarily on the West Coast, Greater Good Health plans to expand in geography and services with value-based provider groups, hospitals and health plans.

Why It Matters

The company will use this funding to grow its NP network, expand into additional states and more. This is more important than ever before as healthcare professionals continue to feel burnt out, causing a massive shortage of workers. At the same time, state legislation is broadening the scope of practice for NPs. With this perfect storm, NPs are uniquely positioned to help improve access to care – but only if they’re equipped with the proper resources.

“Nurse practitioners, along with other healthcare professionals, have felt undervalued and burnt out for years – a sentiment that was exacerbated by the pandemic and continues in its aftermath,” said Sylvia Hastanan, founder and CEO of Greater Good Health, who spent the last decade in leadership roles with national provider organizations such as Optum, Davita Medical Group and HealthCare Partners. “As a result, the nation is facing an alarming shortage of healthcare workers, especially in primary care. To help address provider burnout, it’s important to build and expand systems designed to support healthcare professionals to work at the top of their license.”